If
one company
in St. Louis takes social responsibility seriously, it’s Nestle
Purina Petcare. More than 50 percent of its community giving has
nothing to do with pets, and everything to do with helping
underserved people in need. Nestle’s corporate
teams have a 100-year history building a better St. Louis –
significantly with the underserved neighborhood outside Nestle’s
U.S. headquarters.
Nestle
is the backbone of the Near
Southside Neighborhood Coalition, a group of social services
agencies, schools and churches involved in facilitating jobs,
training and education in St Louis.
Nestle
does not toot its horn when it comes to serving community, locally or
globally. It also does not promote itself on the coalition’s
website. The company hires Venture Up regularly for team building
events, including bike
building for kids at the Kingdom House and Boys & Girls Club
in St. Louis. Never has Nestle invited the press to their team
building activities with Venture Up.
Social
responsibility has long been a part of Nestle, and is at the core of
the company’s corporate culture. Research shows employee
retention is higher with companies with strong CSR programs.
Nestle has no trouble gaining and retaining top talent. So, it is no
surprise that Nestle Purina Petcare consistently ranks among the best
places to work, including on Glassdoor.com’s 2015 list where it
ranks third in the nation.
Nestle
Purina Healthcare focuses on Creating
Shared Value,
an approach to business where value can best be created for both
society and shareholders. Nestle is on the forefront of this
approach, also embraced by GE, Google, IBM, Intel, Johnson &
Johnson, Unilever and Wal-Mart.
A
Harvard Business Review article titled, Creating Shared Value, by
Michael E. Porter and Mark R. Kramer, states that businesses acting
as businesses, not as charitable donors, are a powerful force.
“Capitalism is an unparalleled vehicle for meeting human needs,
improving efficiency, creating jobs and building wealth.”
Even
Nestle’s annual PetCare Pride Day, held at its facilities across
the globe, is not just about pets. It’s a day of community service
for humans too. In St. Louis, corporate team members logged 3,000
volunteer hours for social service groups. Recent Pride Day
volunteers worked at the following organizations:
- United Cerebral Palsy of Northwest Missouri – St. Joseph PetCare teams worked with adults facilitating education programs in academics, arts and computer skills.
- Second Harvest Food Bank – St. Louis PetCare teams sorted food in the warehouse, planted seeds in the onsite garden, and collected items for food drive.
- St. Louis Children’s Hospitals – Corporate teams in St. Louis created 150 Fleece Blankets to donate to the area’s children’s hospitals.
- St. Louis Homeless Shelters – St. Louis staff prepared 6,000 meals and 1,000 toiletry items; and helped renovate the men’s homeless shelter.
Nestle is part of Swiss-based
Nestlé S.A., the world’s leading nutrition, health and wellness
company.
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